Why is My TikTok Getting No Views? (Solve It Now!)

Let’s be honest; no one posts videos on TikTok to only be ignored. I post videos on TikTok to share what I think is good entertainment. So, you’re probably frustrated if your TikTok gets no views despite posting relevant content. But why do you see the big zero?

Your TikTok is getting no views, likely because you have a new account, you aren’t posting enough, or your content is not exciting. Other times, videos don’t get views due to insensitive content, or your account has been shadowbanned.

To increase the views you receive, post 1-3 times daily, with each video between 15-17 seconds in length. You also want to add descriptions to your TikToks to help reel in viewers.

While you undoubtedly are frustrated by the lack of viewers, it doesn’t have to stay that way. This article will go over why you aren’t getting views and what you can do to change that.

How to fix 0 views on TikTok

If you’re feeling frustrated at the lack of views on TikTok, there are several things you can do to help your numbers go up. First, while you shouldn’t base your life accomplishments on the number of views you get on the app, it’s understandable that you feel aggravated if you’ve been doing the work.

So, how do you fix 0 views on TikTok? You always want to ensure you are posting original content that doesn’t go against TikTok guidelines. You also want to avoid posting anything political or something with graphic content that some viewers would find ill-suited for the app.

Posting rarely

Your first five videos can make or break you on TikTok, so you must think through your initial posts. On the same note, if you sign up for an account and don’t post often, you aren’t going to gain traction amongst viewers.

You don’t want viewers to forget about you, so if you only post once in a while, TikTok isn’t going to make your videos known to others. So, if your goal is to become viral, you must stay active on the site.

TikTok doesn’t play around regarding copyright issues and will flag videos that might be in violation. To ensure you don’t run into a copyright issue, ensure you follow these guidelines:

  • Music should come from TikTok as it is pre-approved
  • You own your content, or you have permission from the initial owner
  • The video was recorded at a place where you have permission to film
  • You have permission from anyone who appears in the video

If you constantly violate TikTok’s copyright laws, your account may be suspended or terminated, depending on the degree of violation.

Be careful with VPNs

A Virtual Private Network (VPN) gives users insight into what is trending in another country and helps them stay ahead of the curve when posting. However, if you buy a cheap VPN, you risk TikTok blocking your post if they deem it insensitive to viewers.

If you do run into an issue with VPNs, you can do the following:

  1. Delete the cookies, as it can cause a problem with a VPN since your cookies location and your VPN location will differ
  2. Switch to a different VPN server because TikTok might block your current one
  3. Upgrade your VPN to a faster server

1. Sensitive Content 

TikTok takes its users’ content seriously, and if they think your post is inappropriate, they will prevent other users from viewing it. However, if you post anything that is too sexual, political, or overall insensitive, TikTok may flag your video, preventing it from being posted.

Often, the video will sit for a few days while TikTok decides whether it is appropriate or not. If it does go live, it may have a trigger warning attached, resulting in fewer views because it will ask the user if they want to click or not.

2. Your Content Does Not Excite the Viewers

With the number of users on TikTok, you must produce content that sets yourself apart from other accounts because viewers will scroll to the next video if your content isn’t exciting. If your video isn’t exciting, people aren’t going to watch it. So when it comes to posting TikToks, you need to think outside the box.

The reality is people don’t want to spend their time watching something boring, and you will get no views. In addition, if people aren’t watching your videos, TikTok will begin de-ranking your account. To help fix this, ensure you make meaningful content and get viewer feedback on what they enjoy watching.

3. New Account

If you are brand new to TikTok, you must allow time to build followers. Since TikTok is aware of the many fake accounts, ensure you regularly use the app, engage with other accounts, and create a bio. In addition, it’s best to limit yourself to one account; otherwise, TikTok will define you as a business account which can limit the number of views you get.

4. Your TikToks Are Too Short

The ideal length of TikToks is 15-17 seconds, and anything less will not gain a high number of views. So while increasing the length of your video will give you a greater chance of becoming viral, you also don’t want anything too long. You will have difficulty competing with other TikTokers if your video goes past 15-17 seconds.

5. You Are Uploading Too Many Videos at A Time

If there is excessive activity from your account, you have slim chances of going viral. So, while posting a couple of times a day, you want to ensure they are spread evenly throughout the day. So, for example, as your followers increase, you may want to start with one post a day and add a video or two each day.

6. Posting at The Wrong Time

Timing is everything when posting new TikToks, and you should aim to post around lunchtime or before bed, as this is when most people are on their phones. You want to avoid posting on weekend nights when most people are out or have other plans.

It’s best to consistently post new TikToks at the same time instead of randomly posting throughout the week. It would help if you also noted the times you get more engagement and focus on posting when you see a higher number of views.

There are times each day of the week that are more advantageous for your account, and those are:

Monday: 6 a.m., 10 a.m., 10 p.m.

Tuesday: 2 a.m., 4 a.m., 9 a.m.

Wednesday: 7 a.m., 8 a.m., 11 p.m.

Thursday: 9 a.m., 12 p.m., 7 p.m.

Friday: 5 a.m., 1 p.m., 3 p.m.

Saturday: 11 a.m., 7 p.m., 8 p.m.

Sunday: 7 a.m., 8 a.m., 4 p.m.

However, remember that this does not mean you should post in every time slot; instead, pick which one works best for you and stick with it.

7. You Are Not Following the Trend 

While it’s wise to follow the trend, you want to add uniqueness to your video to help it stand out. For example, looking at social media and creating similar content is the best way to find out what is trending.

If your video is trending, TikTok will make users aware of it. However, you never want to copy another user’s content; otherwise, you risk the chance of being banned. You also want to avoid generic content that will not interest other TikTokers.

8. Your Account Is Shadowbanned

If your account is shadowbanned on TikTok, your videos will be blocked for no apparent reason. I know, cue the aggravation. Shadowban refers to when TikTok disables an account’s visibility, making it obvious you will get zero views.

Users who get shadowbanned stop receiving comments and likes on their posts; generally, their posts become harder for users to find. But what gives? While it’s not an official TikTok term, users will tell you shadowbanning occurs.

If you are shadowbanned, it’s likely because you are at fault for one of the following reasons:

  • You violate TikTok’s community guidelines, like posting graphic violence, using copyrighted music, or posting misinformation
  • You are posting like a scammer or bot
  • TikTok’s algorithm shadowbanned you by accident

If your number of views has significantly gone down, or it’s taking longer to upload your videos, you might have been shadowbanned. Typically, a shadow ban will last up to 14 days, but there are a few things you can do to resolve the issue sooner or at least prevent it from happening again.

  • Delete and reinstall your app
  • Find any flagged posts and remove them
  • Ensure you follow community guidelines
  • Don’t post spam-like posts

9. Copied Content 

Another big no-no on TikTok is copying another user’s content. The whole idea behind TikTok is posting original content, so if you solely copy from someone else, you won’t get the views you want. Also, you can face a suspended account if the original poster reports you.

For example, you don’t want to post a video on YouTube if it’s not your content. TikTok can detect when a video is already online and will limit your post’s audience. Also, the platform will likely flag your post as spam.

10. TikTok Is Reviewing Your Video

As mentioned, TikTok is particular about what is posted, so if your video isn’t up yet, it could still be under review. Generally, TikTok does not allow anything sexual, offensive in nature, or political. So, when you create a video, ensure you think it will meet TikTok’s guidelines, or you won’t see the number of views past zero.

This YouTube video details why TikTok is reviewing your video:

11. Change in TikTok’s Algorithm

TikTok’s algorithm decides which videos are relevant and whether they will appear in the user’s feeds. Every time a video is watched completely, TikTok will likely suggest other users watch it. So, if your video gets zero views, it will probably be recommended to zero people.

The algorithm also pays close attention to hashtags and the niches you tend to engage the most with. For example, if you mostly view dog videos, you probably won’t get many dancing videos showing up.

In addition, the algorithm will look at your settings (country, device type, language, etc.) and pull relevant content based on the information. While your account settings don’t play a huge factor, they occasionally come into play.

12. Too Much Competition in Your Niche 

If too much competition is in your niche, it won’t be easy to get noticed. You will have to work extra hard to stand out and keep your videos apart from others in the same niche. Also, ensure you only have one niche per account; otherwise, it will be harder to maintain followers.

However, if you are set on a specific niche, consider collaborating with others with the same interest. It’s an excellent way for both of you to build followers while staying true to who you are and growing your niche.

13. Content Without Descriptions

You should always add a pertinent description to your video, which will help your video appear in searches, allowing you to gain views. For example, you don’t have to write a novel under your video, something short and relevant can help do the trick.

In addition, you can add hashtags or a summary of what your video features. For example, hashtags will help your video rank high in searches, leading to an uptick in views.

Descriptions are also beneficial if you are running a contest and want viewers to know the details. While writing a silly description may not seem important, it can be the difference between someone stopping on your video or not.

Descriptions are also great for engaging followers by asking questions or requesting feedback. Finally, don’t be afraid to use all caps in your description, as it’s more likely to catch a viewer’s eye. 

14. Creating Generic Content

Posting generic content is big mistake beginners make; you’ll likely see it produces few views. As mentioned, it won’t bring in viewers if it’s not exciting content. You also want to post relatable content where viewers feel like they can relate to what you are saying. TikTokers love watching a video, almost like an inside look into their life.

15. Not posting enough 

While posting too often is a problem, so is not posting enough. When you first start, it can be tough to figure out the right amount of posting to gain viewers. Generally, you should post 1-4 times a day to boost your following.

When you don’t post enough, you likely won’t make it onto TikTok’s radar, and viewers will probably forget about your account if they don’t see new content regularly. It can be tricky to stand out on TikTok, so you must give quality content often to keep viewers coming back for more.

Conclusion

While some TikTok users manage to go viral overnight, it usually takes work and understanding the metrics of the social media app. Remember, post a few times a day with videos 15 seconds in length. Also, remember the best times to post and avoid posting sensitive content that could get your account banned or suspended.

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